MMO Trend of 2015 – Top Highlights and Reader Poll

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Discover the dynamic and diverse MMO trends of 2015, highlighting player-driven worlds, social gameplay, and community interaction that shaped the year.

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As we wrap up our annual awards, today we highlight the standout MMO trend of 2015 according to Massively OP.


Previously, our top pick was the rise of sandbox and social gameplay, emphasizing player-driven worlds and community interaction. This year, the landscape was even more diverse, with numerous trends vying for recognition. Our team members were encouraged to participate in voting, though participation varied among staff.


Remember, the final decision isn’t just ours—be sure to share your own favorite trend by voting in the reader poll at the end of this article.


After careful consideration, our editors have designated the most prominent MMO trend of 2015 as…


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In 2015, the MMO landscape experienced a notable shift driven by several evolving trends that reshaped player experiences and developer approaches. One of the most prominent developments was the revitalization of expansion content, which many studios embraced to sustain interest and deliver significant new experiences. This move was particularly evident in titles like Final Fantasy XIV, Guild Wars 2, The EverQuest franchise, and Star Wars: The Old Republic, with even classics like Ultima Online receiving fresh expansions. The trend signaled a recognition that consistent, substantial content updates are essential for maintaining hype and engagement in long-running MMOs.


Alongside expansions, the industry saw a renewed commitment to open development processes. Crowdfunding played a crucial role here, enabling projects such as Star Citizen and Crowfall to develop transparently—sharing their progress, setbacks, and triumphs directly with players. This transparency fostered a more honest relationship between developers and gamers, moving away from the traditional publisher-controlled secrecy, and allowed the community to witness the creative journey firsthand.


The sandboxification of the genre also gained momentum, with developers aiming to create more immersive and player-driven worlds. This trend was partly a response to the dominance of themepark MMOs like World of Warcraft, as studios endeavored to craft virtual environments that prioritized player agency, exploration, and emergent gameplay. Indie developers, in particular, contributed to this movement by producing niche virtual worlds that challenge mainstream conventions and demonstrate alternative visions for MMO experiences.


In addition, the rise of early access games marked 2015 as a year of experimentation, where players could dive into MMOs in their developmental stages. Some titles offered incomplete versions with placeholder content, while others delivered playable, mostly finished experiences, such as H1Z1 and Ark: Survival Evolved, giving fans a taste of what was to come.


Another significant trend was the focus on optional group content and more flexible multiplayer experiences. Major titles like Star Wars: The Old Republic and Elder Scrolls Online introduced content that could be enjoyed solo but was enhanced or more enjoyable with friends, catering to diverse playstyles.


Finally, action-oriented combat systems gained widespread popularity, with games like Guild Wars 2, Blade & Soul, and Crowfall emphasizing dynamic, skill-based mechanics. The introduction of new action cameras and combat styles highlighted the industry's push toward more engaging and visceral gameplay.


Overall, the resurgence of MMO expansions stood out as the most influential trend of 2015, reflecting a community craving rich content and meaningful updates. As the genre continues to evolve, these trends collectively demonstrate a move towards transparency, player agency, and innovative combat, shaping the future of online multiplayer gaming.


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Throughout 2015, we have celebrated a variety of outstanding achievements in the gaming world. Our awards recognize the most remarkable titles, innovations, and trends that defined the year. From groundbreaking gameplay to community-driven successes, each accolade highlights the best of what 2015 had to offer. Stay tuned as we continue to unveil our top picks and highlight the standout moments that shaped the gaming landscape this year.


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